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Brew City Match provides training and financial support to entrepreneurs looking to start or expand within Cesar Chavez Drive, Historic King Drive, Historic Mitchell Street, Near West Side, Silver City, North Avenue/Fond du Lac, Riverwest/Harambee and surrounding neighborhoods. 

Applications are currently open for businesses who are already established in our listed targeted areas. Acceptance into the program does not guarantee you will be awarded grant money for your project.

Program Process

1) Application and Finalist Selection

2) Accepted Participants notified and assigned a Navigator

3) Business Planning*

Participants will receive business coaching to complete an approved business plan with relevant financial projections

4) Space Match Preparation

Participants will receive support to be matched with spaces available within the program. The number of entrepreneurs we can match to spaces is limited to the number of commercial spaces available. Entrepreneurs must have a business plan approved by Brew City Match partners before being matched with a property.

5) Financing

Once an entrepreneur has a plan and an approved space, applicants are eligible to receive: 

~Grants from Brew City Match Partners for property design, build out, marketing, equipment, inventory, up to 3 months rent and technology advancements

~Grants from the City of Milwaukee for build-out and signage

~Connections to Community Development Financial Institutions (CDFIs) who can provide loans for property build out, business operations, and more.

 6) Grand Opening promotion and support

Additional Info

All entrepreneurs must submit a completed application per to be considered.

All accepted participants are selected by the Selection Committee made up of Brew City Match Collaborative Partners. 

Applicants will be notified within thirty days of the most recent deadline. Anyone that is not selected is welcome to apply for a future round.

As awardees build their business, they will have access to new resources and advance to the next phase.

Depending on the place a business is in when applying, an awardee may skip phases 5 and/or 6. 

*Acceptance into the program does not guarantee you will be awarded grant money for your project. 

For questions, contact Gabe Charles at gcharles@lisc.org

Now accepting applications for business already established in our target neighborhoods!

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